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Thursday, October 16, 2008

Facebook launches Video On Demand with ONE TRACK MIND

Spend too many hours on Facebook already? Well, now you can spend even more, watching VOD movies. Starting today, October 16th, Facebook, with the assistance of Kyte Channel, is launching its own digital platform allowing users to watch video on demand. The film kicking the whole thing off is ONE TRACK MIND, from Chris Malloy and Woodshed Films. The Facebook article is pasted below.

Mon 10:21pm
VENTURA, Calif. (October 10, 2008) - One Track Mind, the newest film from Chris Malloy and Woodshed Films will premiere on Facebook, the world's largest online social network, for 48 hours straight starting on Thursday, October 16, 2008. The film will be broadcast on Facebook through Kyte, the universal digital media platform that enables brands and communities to easily produce live and on-demand digital content. Chris and crew are celebrating the release by inviting fans to participate in a live chat on the, which will begin at 5:30 pm Pacific time on October 16th. World champions Kelly Slater and Tom Curren and other featured surfers from the film such as super grom Kalohoe Andino, along with Brushfire Records recording artist Matt Costa, will join Chris in discussing the film from Patagonia's headquarters in Ventura, CA before the film airs.

Patagonia, the environmental clothing manufacturer and Etnies, the action-sports footwear and apparel company, will co-sponsor the premiere. Also Surfing Magazine and are promotional sponsors. People that want to watch are encouraged to RSVP on in advance. To view the film, just type in, then click on the One Track Mind Kyte player--that's it. Anyone can view the film at and share it with their friends. Signing up for a Facebook account is easy and only takes a couple minutes.

"We are excited to be entering into the modern era of premiering a film with Facebook," says Emmett Malloy, co-producer of the film, "We hope the enthusiasm of going to a surf premiere will carry into everyone's homes as they watch One Track Mind - and in the process, everyone will pick up a few new 'friends' for their own Facebook page."

Patagonia will also host a premiere of One Track Mind on its campus in Ventura, CA on October 16, 2008 at 7:00 p.m. The public is invited and encouraged to attend. Chris Malloy will introduce the film to the crowd. Matt Costa will play a few songs acoustically after the film plays to a live audience.

One Track Mind, directed by Chris Malloy, is the latest surf movie from Woodshed Films, a.k.a. The Moonshine Conspiracy. Shot on location in Mexico, Indonesia, Micronesia, Australia and Southern California, One Track Mind explores the mindset behind what it takes to be one of the best surfers in the world. The cast includes today's best up-and-comers, including Jordy Smith, Kolohoe Andino and Julian Wilson, state-of-the-art talents like Mick Fanning, Dane Reynolds and Joel Parkinson, as well as veterans Kelly Slater, Sunny Garcia, Mark Occhilupo, Wayne Bartholomew and Tom Curren.

As the first film to ever debut on Facebook, the movie will stream live in its entirety for 48 hours through the One Track Mind Kyte player. The multimedia chat feature within the Kyte player allows fans to chat live while watching the film. Check out how One Track Mind is using Facebook's free marketing tools - Photos, Video, Events, Notes, Posted Items, FBML, Platform applications, and more-to promote the new film One Track Mind.

About Woodshed Films:
Woodshed Films, aka The Moonshine Conspiracy, was founded by Chris Malloy in 1998. Woodshed is a co-op of talented artists, directors and producers, who seek to make films that capture an experience and inspire people. Members include Chris Malloy, Emmett Malloy, Tim Lynch, Thomas Campbell and Jack Johnson.

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